𝗧𝗵𝗶𝘀 𝘀𝘁𝗼𝗿𝘆 𝗼𝗿𝗶𝗴𝗶𝗻𝗮𝗹𝗹𝘆 𝗮𝗶𝗿𝗲𝗱 𝗼𝗻 𝟭𝟵 𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿 𝟮𝟬𝟮𝟭. Sheldon Tatchell’s story could have been very different. Born on some of Joburg’s toughest streets, the lure of gangs and criminal celebrity was pervasive. But, handed a pair of hair clippers at a young age, he resisted a life of easy money and hard time and instead built an empire. What began as a street-corner barber service in Eldorado Park, has grown into one of the country’s biggest franchises, counting local and global celebrities among its clients. Tatchell shares how he has cut his way to the top of this growing market.